REGISTERED ACTIVITIES/EVENTS

GEW 2011

Making it in Michigan Conference

Lansing, Michigan

1 November 2011-2 November 2011

Enable Excellence in Your Idea or Business - No Matter What Your Size or Stage. Have an idea for a food business? You can interact with the Product Center Team and learn how to make the idea a viable reality. Have a product developed and need distribution channels? Exhibit your product in front of hundreds of key Michigan food and agricultural buyers at the trade show. Want to learn more about making your business more efficient and profitable? Our continuing educational sessions cover strategies for taking your product from direct consumer sales to the reality level, keeping your food product premium with food quality and shelf life advice, food manufacturing and operating within a kitchen incubator, the product labeling process, marketing and finding the ideal customers for your product. If you are a food or agricultural entrepreneur, producer, buyer and processor, you don’t want to miss this day! Making it in Michigan MSU Product Center Conference The Product Center team is proud to present an exciting agenda including: •Industry leading keynote speaker session •Practical, hands-on educational classes on launching or expanding your business and preparing you for the road ahead in regulations, safety, production, marketing and distribution •Direct access to Product Center team members Marketplace Trade Show - FREE GENERAL ADMISSION